Marketing for the Consumer Revolution Caused by COVID-19
The Chinese New Year was right around the corner when the unforeseen virus hit the world causing a wave of changes within consumer behavior due to closures and government-mandated restrictions….
A Look Back at Phase One of the UCC-Shake to Win Internship program
On December 2020, Shake to Win and the Cristóbal Colón University of the State of Veracruz, Mexico, made official the launch of the internship program for students. One of the…
Oaxaca, an opportunity to encourage Chinese tourism with Shake to Win
On February 17, the National Chamber of Commerce, Services and Tourism (Canaco Servytur) of Oaxaca, invited Shake to Win to host the conference “The Chinese Millennials: An opportunity for tourism…