Insight: Understanding the consumption and behavior of the Chinese Gen-Z
China’s Generation Z, who are post-95 and post-00, are the youngest and most focal consumer group for businesses to target in this age. Characterized by their expressive and self-conscious nature,…
Shake to Win talks at Radio program “El Café Mañanero” with Jorge Rivera
The International Project Manager of Shake to Win, Julio César Chinchilla, was invited to the radio program “El Café Mañanero” (Morning coffee), hosted by journalist Jorge Rivera, from Latinos 107.9…
Hergé and Zhang, Tintin and Chang: The tale of how culture unites in fiction and in real life
This year, fictional comic character Tintin, pop culture icon of the 20th century, turned 90. In this article, we take a brief look at the relationship his creator, Hergé, had with China and how culture unites.
The implications of Brexit for Chinese tourism in the UK
While the UK debates how to solve its Brexit puzzle, Shake to Win decided to take a look at what Chinese outbound tourism means for the UK. Dive into the issue with us if you’re also wondering about Brexit’s possible ramifications and how Chinese tourists may help, actually.
ITB Berlin 2019 recap: Top takeaways about the Chinese outbound travel market and industry leaders advice
ITB Berlin 2019 wrapped up last Sunday and we did learn a few things. Here are our top takeaways from key panels about the Chinese outbound travel market, as well as some advice from industry leaders.
Press Release: Shake to Win launches global platform to promote cultural exchange
Proceeds from travel app support artist-in-residence programmes with strategic ally Van Gogh Heritage Foundation
What are the Chinese eating habits while traveling overseas?
History (or legend) has it that most of the Italian cuisine has its origins in traditional Chinese dishes. Marco Polo, the great Venetian merchant, is said to have brought back…
Meet the different types of Chinese free independent travellers
Chinese people are traveling more than ever before. An astonishing 130.5 million Chinese made an outbound trip last year. That is nearly two times the population of France. A great…