Product Manager

Position: Full-time

  • 5-8 years of working experience
  • PIE DNA: Passion, Innovation, Entrepreneurship
  • Curious about culture and travelholic
  • Can speak Chinese and English (if you can speak one more language is a plus)

About Shake to Win

Shake to Win is a travel platform that connects Chinese independent travellers with authentic places and cultural experiences around the world. It helps local businesses and cultural institutions reach the world’s largest outbound tourism market in just a few clicks. Chinese users can access our platform via a WeChat Mini Program or an iOS and Android app. We are now present in 7 countries in Europe with over 2500 featured spots including cultural institutions, museums, art galleries, nature-related destinations and tours, local family-run businesses, and cultural activities run by locals. We are the first Asian shareholder of the Van Gogh Heritage Foundation and have been selected by RISE Alpha Program 2019 as one of the featured startups.

What will you do?

  • Develop and execute plans that drive awareness for brand news and evergreen momentum;
  • Identify key initiatives, news and or momentum/top stories that amplify Shake to Win’s image as the best place to work;
  • Own, create and cultivate national media relationships focused on corporate/brand/CSR efforts;
  • Provide leadership and guidance to cross-team members to drive alignment and results;
  • Jump in on projects where the team needs additional support without needing weeks to get up to speed;
  • Be seen as an expert, always coming to the table with a unique, informed POV;
  • Organize annual PR events with team members and build strong media relations via activities;
  • Responsible for managing updates of our website;
  • Linkedin, Twitter, Facebook content development, execution and performance tracking;
  • Develop our brand guidelines and share updates with the team to make sure our message is consistent.

Are you the one we are looking for?

  • 5-8+ years of experience managing communications and media strategy at a PR/marketing agency or fast-paced startup comms/PR team;
  • Strong (and current) national media and influencer relationships, experience and network;
  • Understanding of travel technology and SAAS platforms;
  • Demonstrated strong organizational skills, strong communication skills, both verbal and written;
  • Ability to partner with different teams across the company;
  • Understanding of social media’s impact on media relations and able to execute as well, as we are a startup;
  • Proficient using MS Office and know about AI/PSD and so on;
  • Strong writing and editing skills with attention to detail and commitment to accuracy;
  • Urgency and flexibility and always stay positive to influence the team.
  • Calm under pressure and tight deadlines.

Please send us your resume and portfolio with no less than 3-5 sample works to hiring@shaketowin.net.